Article referenced in BBC Sport feed
On Wednesday 30th January, an article written by editors at mmc sport was referenced by BBC Sport’s live ticker in connection with football transfer news. As part of the services we provide for German Bundesliga club 1. FC Nürnberg, an editorial piece on the signing of Japanese midfielder Mu Kanazaki was posted on the English FCN website. News of the signing had already been spread via Twitter, leading media outlets like BBC Sport to access the English version of the Nürnberg website, run by mmc sport. This was then linked to on the BBC’s live ticker for daily sports news and accessed by hundreds of followers, resulting in it becoming one of the most read pieces on the Bundesliga club’s English website, with over 50 likes on Facebook.